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‘THE PERFECT DRESS’ Casting call

The Perfect Dress is an exciting new bridal fashion reality TV series for Slice Network, that focuses on a ‘Pop-Up’ Bridal boutique and its professional team; an ensemble of colourful, committed people from the world of fashion.

CASTING: 5 FASHION and RETAIL professionals

The ensemble members MUST live within 90 minutes of Toronto.

The Bridal Fashion Intern – a confident and engaging fashion design student or aspiring bridal stylist with that ‘Queen West’ style; retail experience not required; interest in bridal fashion a must.

The Bridal Consultant – this male bridal consultant is outspoken and strong-willed. He makes women feel like superstars. Fashion stylist.

The Office Manager – Speaks his/her mind and and protects the business side of the business and is often found pulling in favors. Retail management preferred; interest in bridal is a must.

The Bridal Boutique Receptionist – This big personality is the front line ambassador. A Fashion graduate, fashion blogger or anyone with a passion for fashion… and bridal fashion.

The Fashion Retail Marketer – this larger than life dynamo is an experienced fashion retail marketer with knowledge/experience in Pop-Up retail. He/she can get businesses up and running.  No bridal experience necessary.

MUST REQUIREMENTS FOR APPLICATION SUBMISSION:

• Photo and Resume/BIO

• 2 minute ‘WALK AND TALK’ VIDEO – can be shot with a home camcorder. Please shoot a lively, outspoken ‘walk and talk’ video, chatting directly to camera, as you tour a bridal salon, boutique or stroll through the fashion district, giving us your 3 most important tips/advice for either:

a) Brides when they are buying their wedding dress.

b) Marketing and managing a new retail operation.

*VIDEOS to be submitted through www.yousendit.com 

Must be at least 40MB and in .mov format

Please email all submissions materials to the Casting Director, Sue Skinner: smsconcepts@rogers.com

Casting link…

http://www.smsconcepts.ca/cast-perfect-dress.htm

Questions? Contact Marilyn Fabrizio at 416 242-3910 or smsconcepts.marilyn@gmail.com

Deadline for Photo, Resume and Video Submissions: TUESDAY, JANUARY 31ST

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